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SAME TEAM, NEW NAME.   GRADIENTWAVE IS NOW DIGITAL POSITION!   WE'VE STREAMLINED OUR  SERVICES  TO FOCUS ON WHAT WE DO BEST.

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A New Digital Position Website is Here!

March 9th, 2016
New Digital Position Website

With the launch of the new Digital Position website, you might have noticed that we’ve made some changes around here. We’ve been WAY overdue for some updates and we’re happy to have rolled out DigitalPosition.com phase 2. Here’s a top-level bullet list...Continue reading »


Become an expert developer in 7 easy steps! NOT.

March 8th, 2016
Microsoft Edge Logo

Looking to become an expert developer and finding a bunch of resources that say you can learn development quickly? They’re lies. You can’t. This isn’t Rosetta Stone, coding languages are complicated, and require years of expertise to master...Continue reading »


Building Your Brand: Our Ultimate Brand Consistency Checklist

March 4th, 2016
Brand Consistency Checklist

Imagine if Nike had a Facebook cover photo of some unshaven guy sitting on the couch, watching TV, with dirty dishes stacked on the table next to him. But hey, he’s wearing a fresh pair of Nikes! What about that would inspire you to buy...Continue reading »


5 tips for hiring a great web developer

February 24th, 2016
Microsoft Edge Logo

Everyone knows the English language, but do they know when to use “there”, “their”, or “they’re”? We all have a different level of intellectual understanding of our languages, and this is even more true with developers. I’ve been involved with the process...Continue reading »


Branding Starts Internally, Not With a Logo

February 11th, 2016
Internal Branding Teamwork

I can’t count how many times I’ve heard CEO’s & Managers talk about branding as if it’s just a logo. Branding is so much more than that. In fact, if you want to improve your branding, you need to improve the daily lives of those working for you...Continue reading »


Bored of Your Logo? Here are some Tips to Give it a Refresh

February 5th, 2016
Brand Logo Refresh

Had your logo for 5, 10, 15, 20 years and are just sick of it? Sometimes you don’t need to overhaul the entire thing. Making small changes to your Logo can really make a difference and bring it into the modern age. As part of our...Continue reading »


Choosing a New Brand Color Scheme? Keep These Tips in Mind

February 3rd, 2016
Brand Color Scheme

A study done by the University of Loyola, Maryland claims that color can increase brand recognition by up to 80%. So no pressure, but the color scheme that you pick for your new brand will be associated with it throughout the...Continue reading »


Using Light in the World of Design

January 20th, 2016
Light Design

Many only think of lighting in the most basic terms. We use light to illuminate darkness and as a way to view things more clearly, but it can be so much more. When you look beyond using light as a simple tool, you can see it as a source for design. In the world of design, lighting becomes its own dimension....Continue reading »


Will Microsoft Edge Help Us (finally) Rid The World of Internet Explorer?

August 7th, 2015
Microsoft Edge Logo

Windows 10 is finally here. It's so much better than Windows 8 that they decided to skip 9 and just call it Windows 10. Upon upgrading my computer and playing around, I realized one of the biggest differences - Microsoft Edge. This isn't...Continue reading »


Want To Speed Up Your Website? Optimize Your Images!

July 29th, 2015
Combating Slow Internet

Web Designers love to create the pretty pictures and huge unique designs that make your website "pop". However, slow-loading elements on a page is a leading reason for slow websites. As you design, it's important that you know how to properly optimize an image. You will be surprised that by saving to the right file format....Continue reading »


3 of Our Favorite Tools For Design

June 11th, 2015
Paletton Tool Logo

Every designer needs a set of tools to help them do their jobs more effectively and save time. We're going to give you a glimpse into our toolbox. Here are some of our favorite tools, all of which are completely free!....Continue reading »


Why Responsive Design is Here to Stay

May 4th, 2015
Responsive Design Example

As the use of mobile devices exploded, websites scrambled to adjust and give the proper experience. It wasn't too long ago that most websites were giving their desktop experience on your smartphone, which was a slow, cumbersome experience. Now, most websites have adjusted and if they haven't, Google has pushed them down.... Continue reading »


Want to Make Your Design Stand Out? It's All in the Details.

April 2nd, 2015
Small Details Image

You might have a boss or colleague who seem to focus so much on the details that it seems like nothing ever gets done. Or maybe that's you. While that may not be the most efficient, I'm not here to give you a hard time. Instead, let's point out a case in which focusing on the details can make a huge difference in the end product.... Continue reading »

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