We look at your website and all of your marketing channels in a holistic view. Then, we give you a list of changes to make in order to improve the revenue coming in from existing website traffic. It's that simple.
Usability is the study of human behavior on websites. In simple terms, it's how "usable" or easy to understand the website is for your customers. Usability is one of the most often overlooked issues with websites. If customers are coming to your website but not buying anything, there's a problem and you're losing money!
By measuring the conversion rate on your website.
Conv. Rate =
Conversions / Total Visits
Be careful! Bing/Yahoo PPC traffic goes into Google Analytics as Organic Traffic, so make sure you tag those URL's with our UTM Code Generator so the traffic gets attributed properly!
Sometimes the "prettiest" layouts don't convert the best. We use fancy technology like heat maps to see where users are clicking, or page-level statistics to see where your customers are leaving or getting stuck. We'll reduce the friction on your website and improve your marketing efforts to enable your customers to purchase from you quickly and easily.
Get in touch with us and send us your website. We'll show you some quick fixes for your website that will make a difference right away. No contract or loopholes. Just a free consultation.Meet Our Team