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Recent Posts
Steve Cozzolongo|March 23, 2026CMOIndustry InsightsSEO
How to Fix Your Brand Reputation in 2 Hours with AEO
One Reddit post spent more than a year ruining Park Seed’s reputation. It wasn’t some viral rant or really even all that negative. No joke,...
Steve Cozzolongo|March 19, 2026Industry InsightsPPCSEO
Google Ads in AI Search for E-commerce Explained
Google’s latest AI Mode update embeds ads, offers, and checkout inside AI-generated answers, and that change will break most of the assumptions brands still make...
✉️ Join our email list
Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.
Featured
Steve Cozzolongo|March 23, 2026CMOIndustry InsightsSEO
How to Fix Your Brand Reputation in 2 Hours with AEO
One Reddit post spent more than a year ruining Park Seed’s reputation. It wasn’t some viral rant or really even all that negative. No joke,...
More Posts
Steve Cozzolongo|February 5, 2026CMOIndustry InsightsPPC
How AI Made ROAS Useless and MER Important in 2026
ChatGPT giving users the ability to research and buy products without ever leaving the chat created a new, powerful sales channel for many Shopify stores....
Steve Cozzolongo|February 4, 2026CMOCreativeIndustry InsightsSocial
How to Maximize ROI on Influencer Campaigns Like Dooney
You don’t need a big budget to get huge results with influencer campaigns. Our recent campaign for luxury handbag brand Dooney and Bourke delivered a...
Steve Cozzolongo|January 21, 2026CMOCreativeIndustry InsightsPPCSEO
8 Things Marketers Need to Know for Their 2026 Paid Media Plan
BrickHouse Nutrition’s 2025 results are a great example of how modern ecommerce growth actually works when customers research, compare, and distrust everything by default… especially...
Steve Cozzolongo|January 16, 2026Industry InsightsPPCSEO
The Revenue Google Shows is Wrong. Here’s Why
Summary: How AI Changed Search and Attribution Google Search still captures revenue, but it no longer creates demand the way it once did. In 2025,...
Steve Cozzolongo|November 11, 2025CMOCreativeIndustry InsightsPPCSEO
Why Are my Facebook and Instagram Ads Not Working?
One of the best “secrets” to creating ads that beat your ROAS goals, is not starting with ads at all. Start with Organic content that is...
Steve Cozzolongo|October 29, 2025CMOCreativeIndustry InsightsPPC
The Best Way to Grow Your Brand Online in 2025: Why Content-First Marketing Beats Channel-First Marketing?
If you’re wondering what the best way is to grow your brand online, the answer isn’t another ad platform; it’s content-first marketing. Most brands are stuck in...
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