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Hey everyone, Google Ads will no longer accept debit or credit card payments for some advertisers. Instead, you’ll have to switch to alternative payment methods like monthly invoicing or direct debit. This means no more simply charging your ads to your credit card—it’s time to adjust your payment setup. Who Is Affected? Not every advertiser…
Hey everyone! Starting now, advertisers can now create audience segments using videos created by other YouTube creators. This is a game-changer for anyone looking to expand their reach and make the most out of YouTube’s vast content ecosystem. What’s happening? YouTube has rolled out a new feature that lets you create audience segments on YouTube…
Google is testing a new feature in mobile search that displays over 10 Shopping Ads, with some users seeing up to 18. This move underscores the growing importance of Google Shopping for businesses looking to boost revenue and performance. As more users rely on mobile search for product discovery, having a strong presence in Google…
Google Ads is making a major shift by phasing out Video Action Campaigns and transitioning advertisers to the new Demand Gen campaigns by Q2 2025. This change promises improved ad performance through multi-format options and expanded placements across platforms like Discover and Gmail. The transition is expected to occur gradually, with Google advising advertisers to…
If you’ve logged into Google Ads recently, you might have noticed something strange—a new “Internal Tools” button with a lock icon, mysteriously labeled “Audience Builder.” You’re not alone; many advertisers are scratching their heads over this sudden appearance. So, what’s going on? Earlier today, Google Ads users across the board started seeing this “Internal Tools”…
The reason why most RIA firms fail at lead generation is because they attempt too many things at once, and do them in the wrong order. Here, we offer a blueprint with the crucial aspects that determine success or failure in this competitive landscape. Before We Get Started Here are some key insights and recommendations: …
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. We’re welcoming August with another Digital Marketing Industry Insights for you all! We ship these newsletters to our team and clients on the first of every month. With the digital marketing landscape moving so quickly, we truly believe that keeping everyone…
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. July is here, and we’ve got another Digital Marketing Industry Insights for you all. We ship these newsletters to our team and clients on the first of every month. With the digital marketing landscape moving so quickly, we truly believe…
A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. Happy June everyone! We’ve got another Digital Marketing Industry Insights for you all. We ship these newsletters to our team and clients on the first of every month. If you’d like to receive these via email, join our email list!…
