Free tools for sharper marketing.
Calculators, previews, and generators for paid media, SEO, measurement, and CRO. Built by our team, free for you to use.
-
Paid media
PPC ROI calculator
Find out whether your paid campaigns are profitable, and by how much.
Open tool -
Paid media
Google Ads cost calculator
Plan your Google Ads budget around profit, not just clicks.
Open tool -
Paid media
Google Ads preview tool
See exactly how your search ad will look before it goes live.
Open tool -
Measurement
MER calculator
Measure marketing efficiency across every channel, not just in-platform ROAS.
Open tool -
Measurement
UTM code generator
Build tagged campaign URLs in seconds so every click lands in the right report.
Open tool -
SEO
Google SERP snippet preview tool
Preview how your page will look in Google's organic results.
Open tool -
SEO
Schema markup generator
Generate structured data that helps search engines understand your pages.
Open tool -
SEO
Meta title and description generator
Draft search-ready titles and meta descriptions for any page.
Open tool -
CRO
CRO analyzer
Get quick conversion rate wins for any page on your site.
Open tool
No tools match . Try a different word, or browse the full list.
Fresh thinking from the team.
Tools get you started.
A team gets you growing.
When you're ready for more than a calculator, the next step is a call with Steve, our co-owner and CSO. Bring your numbers and your questions, and you'll leave with a clear next step either way.