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Steve CozzolongoSteve Cozzolongo|June 23, 2026
CMOCreative

The Best Ways to Generate UGC Creative

There are levels to generating UGC content. What are the different tactics and how to execute each one. The short version In this piece The...

Steve CozzolongoSteve Cozzolongo|March 20, 2026
Creative

How to Cheat Your Way to a Better Creative Strategy With Community Research

When we create highly effective creative strategies for large ecommerce brands, the reality is that it has almost nothing to do with being creative. Obviously,...

Steve CozzolongoSteve Cozzolongo|February 6, 2026
CMOCreativeIndustry InsightsSEO

What are the biggest changes in Marketing in 2026?

We’re already seeing major changes in e-commerce digital marketing in 2026. Some of the most common tactics marketers have relied on for years are becoming...

Steve CozzolongoSteve Cozzolongo|February 4, 2026
CMOCreativeIndustry Insights

How to Maximize ROI on Influencer Campaigns Like Dooney

You don’t need a big budget to get huge results with influencer campaigns.  Our recent campaign for luxury handbag brand Dooney and Bourke delivered a...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

Steve CozzolongoSteve Cozzolongo|June 23, 2026
CMOCreative

The Best Ways to Generate UGC Creative

There are levels to generating UGC content. What are the different tactics and how to execute each one. The short version In this piece The...

Steve CozzolongoSteve Cozzolongo|March 20, 2026
Creative

How to Cheat Your Way to a Better Creative Strategy With Community Research

When we create highly effective creative strategies for large ecommerce brands, the reality is that it has almost nothing to do with being creative. Obviously,...

More Posts

John VickeryJohn Vickery|October 14, 2024
CreativeNews

Stay Competitive with Meta’s New AI Video Ad Tools 

Meta just revealed several updates aimed at enhancing video content creation and AI-powered ad tools across Facebook and Instagram. With video now accounting for 60%...

John VickeryJohn Vickery|October 10, 2024
CreativeNewsPPC

Google Shopping Introduces AI-Powered Video Tools For Product Listings

Google just released AI-driven video generation tools within Product Studio and Google Merchant Center, allowing businesses to create product videos quickly and easily. This turns...

John VickeryJohn Vickery|October 5, 2024
CreativeNewsPPC

Google Ads Makes Big Changes To First Position Ads

Google has broadened the scope of its First Position ads on YouTube, a placement that ensures your ad is the first thing viewers see when...

Kaylee PriceKaylee Price|October 3, 2024
CreativePPC

Creative Spotlight – October 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

John VickeryJohn Vickery|September 27, 2024
CreativePPC

YouTube’s New Pause Ads: How It Affects Your Strategy

YouTube has expanded a new ad format called “pause ads.” Whenever you pause a video on YouTube, you might soon see an ad pop up...

Kaylee PriceKaylee Price|September 4, 2024
CreativePPC

Creative Trends – September 2024

In our ‘Creative Trends’ series, we showcase some of the best creative we’ve seen this month. Whether it be for creativity, effectiveness, or a mix...

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