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Steve CozzolongoSteve Cozzolongo|November 11, 2025
CMOCreativeIndustry InsightsPPCSEO

Why Are my Ads Not Working?

One of the best “secrets” to creating ads that beat your ROAS goals, is not starting with ads at all.  It’s 2025, you’re customers are...

Dooney & Bourke comparison of UGC videos
Steve CozzolongoSteve Cozzolongo|October 30, 2025
CMOCreativePPCSEO

Why the Best Ads Don’t Look Like Ads: A Content-First Marketing Strategy for 2025

If you want holiday ecommerce marketing examples of what not to do, just scroll your Facebook feed. Most of the ads look the same. There’s...

Steve CozzolongoSteve Cozzolongo|October 29, 2025
CMOCreativeIndustry InsightsPPC

The Best Way to Grow Your Brand Online in 2025: Why Content-First Marketing Beats Channel-First Marketing?

If you’re wondering what the best way is to grow your brand online, the answer isn’t another ad platform; it’s content-first marketing. Most brands are stuck in...

John VickeryJohn Vickery|August 28, 2025
CreativeNewsPPC

Google Ads Doubles Down On Creative-Lead Commerce With Asset Studio Beta

Google Ads just dropped Asset Studio into beta, an in-platform creative suite that lets you generate, edit, and test assets without ever leaving the Ads...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

Steve CozzolongoSteve Cozzolongo|November 11, 2025
CMOCreativeIndustry InsightsPPCSEO

Why Are my Ads Not Working?

One of the best “secrets” to creating ads that beat your ROAS goals, is not starting with ads at all.  It’s 2025, you’re customers are...

Steve CozzolongoSteve Cozzolongo|October 30, 2025
CMOCreativePPCSEO

Why the Best Ads Don’t Look Like Ads: A Content-First Marketing Strategy for 2025

If you want holiday ecommerce marketing examples of what not to do, just scroll your Facebook feed. Most of the ads look the same. There’s...

More Posts

Austen WileyAusten Wiley|January 15, 2025
CreativeFeed ManagementIndustry InsightsNewsPPC

 Digital Position’s Top 5 PPC Predictions For 2025

TLDR:  Big changes are coming to paid advertising in 2025, and if you don’t want to fall behind, it’s time to pay attention to the...

Grant McKinstrieGrant McKinstrie|January 1, 2025
CreativeIndustry InsightsNewsPPCSEO

2024 Digital Marketing Insights

Welcome to the last Digital Marketing Insights that covers 2024. Instead of highlighting only within December, we’ve taken all the most important insights from the...

John VickeryJohn Vickery|December 27, 2024
CreativeNewsPPC

Google Ads Just Made Video Advertising Way Easier

Google Ads is stepping up its video game with a brand-new video option in the assets section, and it’s a total game-changer. This update simplifies...

John VickeryJohn Vickery|December 21, 2024
Creative

Meta Rolls Out Overlay Ads on Instagram Reels

Meta just gave advertisers a new tool to work with: overlay ads on Instagram Reels. These banner-style ads appear at the bottom of Reels during...

Grant McKinstrieGrant McKinstrie|December 4, 2024
AmazonCreativeIndustry InsightsNewsPPCSEO

Digital Pulse (Digital Marketing Industry Insights) – December 2024

A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. With Black Friday and Cyber Monday being fresh on the...

John VickeryJohn Vickery|October 14, 2024
CreativeNews

Stay Competitive with Meta’s New AI Video Ad Tools 

Meta just revealed several updates aimed at enhancing video content creation and AI-powered ad tools across Facebook and Instagram. With video now accounting for 60%...

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