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8 Things Marketers Need to Know for Their 2026 Paid Media Plan

BrickHouse Nutrition’s 2025 results are a great example of how modern ecommerce growth actually works when customers research, compare, and distrust everything by default… especially...

Steve Cozzolongo|January 16, 2026

Industry InsightsPPCSEO

The Revenue Google Shows is Wrong. Here’s Why

Summary: How AI Changed Search and Attribution Google Search still captures revenue, but it no longer creates demand the way it once did. In 2025,...

Steve Cozzolongo|November 24, 2025

CMOPPC

Why does my Google Ads and Meta Ads data not match Shopify?

Sorry to be the bearer of bad news, but your ad tracking data is lying to you. It’s not accurate, and you shouldn’t trust it....

Steve Cozzolongo|November 11, 2025

CMOCreativeIndustry InsightsPPCSEO

Why Are my Facebook and Instagram Ads Not Working?

One of the best “secrets” to creating ads that beat your ROAS goals, is not starting with ads at all. Start with Organic content that is...

Featured

John Vickery|June 13, 2025

Feed ManagementNewsPPC

How To Get Your Ads To Show In Google AI Overviews

Google’s AI Overviews and language models like ChatGPT are starting to take over how people search. In fact, over 1.5 billion use Google’s AI Overviews...

John Vickery|June 3, 2025

PPC

Meta Ads Advantage+ Enhancements: A Complete Guide

Meta Ads Advantage+ is one of those tools that can seriously level up your ad campaigns on Facebook and Instagram. With a bunch of features...

Steve Cozzolongo|January 16, 2025

Industry InsightsNewsPPC

AppLovin for E-Commerce, is this the new Meta?

AppLovin appears to have taken the world by storm, so much so that I seem to be getting questions about it almost daily at this...

Austen Wiley|January 15, 2025

CreativeFeed ManagementIndustry InsightsNewsPPC

Digital Position’s Top 5 PPC Predictions For 2025

TLDR: Big changes are coming to paid advertising in 2025, and if you don’t want to fall behind, it’s time to pay attention to the...

John Vickery|January 10, 2025

PPC

Google Tests Double Ad Placements

Google is testing a new feature that lets a single advertiser have two ads appear on the same search results page. While this might seem...

John Vickery|January 9, 2025

NewsPPC

Google Ads Is Automatically Switching You To Broad Match

Heads up! Google Ads has made a change that could impact your campaigns. When you switch to smart-bidding strategies, your exact and phrase match keywords...

John Vickery|January 8, 2025

PPC

Google Ads May Take Down Your Campaigns Incorrectly

Google just raised the stakes for advertisers. Starting now, if your website violates Google’s spam policies, any ads pointing to it will be automatically disapproved....

Grant McKinstrie|January 1, 2025

CreativeIndustry InsightsNewsPPCSEO

2024 Digital Marketing Insights

Welcome to the last Digital Marketing Insights that covers 2024. Instead of highlighting only within December, we’ve taken all the most important insights from the...

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Recent Posts

8 Things Marketers Need to Know for Their 2026 Paid Media Plan

The Revenue Google Shows is Wrong. Here’s Why

Why does my Google Ads and Meta Ads data not match Shopify?