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Shopify Removes Native Support for Google Analytics (UA) & FB tracking – Migration Guide

Shopify recently began sending out warnings of an upcoming forced migration that is affecting many stores. Once upon a time, installing Google Analytics & Facebook...

Alan Lucy|January 20, 2025

Industry InsightsNewsSEO

Digital Position’s Top SEO Predictions for 2025

SEO is always evolving, and staying ahead of trends is key to seeing success. As we get rolling into 2025, here are the top trends...

Roger Parent|January 16, 2025

Industry InsightsNewsPPC

AppLovin for E-Commerce, is this the new Meta?

AppLovin appears to have taken the world by storm, so much so that I seem to be getting questions about it almost daily at this...

Roger Parent|January 16, 2025

Industry InsightsNewsPPC

AppLovin’s E-Commerce Pilot Product, The Exhaustive Guide

AppLovin has been around since 2012, but really exploded onto the e-commerce scene in November 2024 with their announcement of e-commerce ads. Think about it...

Featured

Grant McKinstrie|November 1, 2024

AmazonIndustry InsightsPPCSEO

Digital Pulse (Digital Marketing Industry Insights) – November 2024

A monthly update on overall marketing trends, PPC search and social, SEO, and development trends. November is here, and we have another Digital Marketing Industry...

Jordan Lagan|September 17, 2024

PPCSEO

Introducing DataPulse: Your Free All-in-One Digital Marketing Dashboard

Tired of juggling multiple tools to track your marketing performance? So were we! That’s why at Digital Position, we created DataPulse – a 100% free...

Jordan Lagan|April 11, 2024

PPCSEO

Shopify Checkout Extensibility: Conversion Tracking Upgrade Tutorial

Edit: 8/7/2024 What happens if you miss the deadline? If you miss the deadline on 8/13/24, don’t worry. Your conversion tracking won’t break overnight. Checkout.liquid...

John Vickery|September 27, 2024

CreativePPC

YouTube’s New Pause Ads: How It Affects Your Strategy

YouTube has expanded a new ad format called “pause ads.” Whenever you pause a video on YouTube, you might soon see an ad pop up...

Shaina Abramson|September 26, 2024

AmazonPPCSEO

Exploring the Amazon A9 Algorithm: 9 Steps to Increase Your Rankings

Did you know that there are over 2 million active vendors on Amazon? That’s as many cars as there are in New York City! Selling...

Elliot Tousley|September 25, 2024

SEO

What to Look for in an SEO Audit

Is your website part of the 96.55% of sites that get zero traffic from Google searches? If so, it’s probably time for an SEO audit. An SEO...

John Vickery|September 24, 2024

PPC

Meta Rolling Out Major Business Tool Updates In Q4 2024

Meta is rolling out changes to its Business Tools, focusing on tightening data restrictions, impacting how advertisers use custom audiences and track performance. Soon, certain...

John Vickery|September 20, 2024

PPC

Google Facing A Surge Of Malvertizing Ahead Of Q4

There’s a growing problem on Google: malvertising. These fake ads, disguised as real promotions, are designed to trick users into clicking harmful links. Users are...

Elliot Tousley|September 19, 2024

SEO

Understanding Blog Content Strategy: How We Help Your Business Grow with SEO-Driven Content

Hot take: your company’s blog could be your most powerful marketing tool – even if it hasn’t worked for you before, and even if you’ve never...

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Shopify Removes Native Support for Google Analytics (UA) & FB tracking – Migration Guide

Digital Position’s Top SEO Predictions for 2025

AppLovin for E-Commerce, is this the new Meta?