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Why Are my Facebook and Instagram Ads Not Working?

One of the best “secrets” to creating ads that beat your ROAS goals, is not starting with ads at all. Start with Organic content that is...

Dooney & Bourke comparison of UGC videos

Steve Cozzolongo|October 30, 2025

CMOCreativePPCSEO

Why the Best Ads Don’t Look Like Ads: A Content-First Marketing Strategy for 2025

If you want holiday ecommerce marketing examples of what not to do, just scroll your Facebook feed. Most of the ads look the same. There’s...

Steve Cozzolongo|October 29, 2025

CMOCreativeIndustry InsightsPPC

The Best Way to Grow Your Brand Online in 2025: Why Content-First Marketing Beats Channel-First Marketing?

If you’re wondering what the best way is to grow your brand online, the answer isn’t another ad platform; it’s content-first marketing. Most brands are stuck in...

John Vickery|October 27, 2025

NewsPPCSEO

Google Shopping Just Opened Subscriptions for Physical Goods

Google just made a major move that’s going to change how a lot of brands think about Shopping ads. Subscriptions are now officially allowed in...

Featured

John Vickery|June 13, 2025

Feed ManagementNewsPPC

How To Get Your Ads To Show In Google AI Overviews

Google’s AI Overviews and language models like ChatGPT are starting to take over how people search. In fact, over 1.5 billion use Google’s AI Overviews...

John Vickery|June 3, 2025

PPC

Meta Ads Advantage+ Enhancements: A Complete Guide

Meta Ads Advantage+ is one of those tools that can seriously level up your ad campaigns on Facebook and Instagram. With a bunch of features...

Shaina Abramson|April 21, 2025

AmazonNews

Amazon Prime Day 2025 Is Now Four Days Long – You Need To Start Preparing

Amazon just made a major change to its biggest shopping event of the year: Prime Day 2025 will now run for four full days instead...

Austen Wiley|January 15, 2025

CreativeFeed ManagementIndustry InsightsNewsPPC

Digital Position’s Top 5 PPC Predictions For 2025

TLDR: Big changes are coming to paid advertising in 2025, and if you don’t want to fall behind, it’s time to pay attention to the...

John Vickery|January 10, 2025

PPC

Google Tests Double Ad Placements

Google is testing a new feature that lets a single advertiser have two ads appear on the same search results page. While this might seem...

John Vickery|January 9, 2025

NewsPPC

Google Ads Is Automatically Switching You To Broad Match

Heads up! Google Ads has made a change that could impact your campaigns. When you switch to smart-bidding strategies, your exact and phrase match keywords...

John Vickery|January 8, 2025

PPC

Google Ads May Take Down Your Campaigns Incorrectly

Google just raised the stakes for advertisers. Starting now, if your website violates Google’s spam policies, any ads pointing to it will be automatically disapproved....

John Vickery|January 3, 2025

News

Facebook and Instagram Are Testing Ad-Free Subscriptions

Meta is making waves with a new test: ad-free subscription options for Facebook and Instagram users in Europe. The move is aimed at complying with...

Grant McKinstrie|January 1, 2025

CreativeIndustry InsightsNewsPPCSEO

2024 Digital Marketing Insights

Welcome to the last Digital Marketing Insights that covers 2024. Instead of highlighting only within December, we’ve taken all the most important insights from the...

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Recent Posts

Why Are my Facebook and Instagram Ads Not Working?

Why the Best Ads Don’t Look Like Ads: A Content-First Marketing Strategy for 2025

The Best Way to Grow Your Brand Online in 2025: Why Content-First Marketing Beats Channel-First Marketing?