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Recent Posts

Grant McKinstrieGrant McKinstrie|April 2, 2026
Industry Insights

Phantom Progress: Why Your Marketing Looks Busy But Your Business Isn’t Growing

Your Amazon agency says attributed revenue is up 22%. Your Meta contractor says 34%. Your in house Google team says 11%. And your contribution margin...

Steve CozzolongoSteve Cozzolongo|March 23, 2026
CMOIndustry InsightsSEO

How to Fix Your Brand Reputation in 2 Hours with AEO

One Reddit post spent more than a year ruining Park Seed’s reputation. It wasn’t some viral rant or really even all that negative. No joke,...

Steve CozzolongoSteve Cozzolongo|March 20, 2026
Creative

How to Cheat Your Way to a Better Creative Strategy With Community Research

When we create highly effective creative strategies for large ecommerce brands, the reality is that it has almost nothing to do with being creative. Obviously,...

Steve CozzolongoSteve Cozzolongo|March 19, 2026
Industry InsightsPPCSEO

Google Ads in AI Search for E-commerce Explained

Google’s latest AI Mode update embeds ads, offers, and checkout inside AI-generated answers, and that change will break most of the assumptions brands still make...

✉️ Join our email list

Subscribe to our mailing list to get our full industry insights email just once per month! Game-changing for your business and easy on your inbox.

Featured

John VickeryJohn Vickery|June 13, 2025
Feed ManagementNewsPPC

How To Get Your Ads To Show In Google AI Overviews

Google’s AI Overviews and language models like ChatGPT are starting to take over how people search. In fact, over 1.5 billion use Google’s AI Overviews...

John VickeryJohn Vickery|June 3, 2025
PPC

Meta Ads Advantage+ Enhancements: A Complete Guide

Meta Ads Advantage+ is one of those tools that can seriously level up your ad campaigns on Facebook and Instagram. With a bunch of features...

Shaina AbramsonShaina Abramson|April 21, 2025
AmazonNews

Amazon Prime Day 2025 Is Now Four Days Long – You Need To Start Preparing 

Amazon just made a major change to its biggest shopping event of the year: Prime Day 2025 will now run for four full days instead...

More Posts

John VickeryJohn Vickery|January 31, 2025
NewsPPC

Google Ads Launches Search Max Campaign Type

Google is rolling out Search Max, a new campaign type that blends Broad Match, Performance Max , and Dynamic Search Ads into one fully automated...

Elliot TousleyElliot Tousley|January 28, 2025
CreativeNewsPPCSEO

How This AI Video Workflow Saves Me HOURS Everyday

We all know content is supposed to be king, right? But man, it’s getting harder and harder to actually rule that kingdom. Lots of businesses...

Steve CozzolongoSteve Cozzolongo|January 27, 2025
Industry InsightsNewsPPC

AppLovin’s E-Commerce Pilot Product, The Exhaustive Guide

AppLovin has been around since 2012, but really exploded onto the e-commerce scene in November 2024 with their announcement of e-commerce ads. Think about it...

Daniel LaganDaniel Lagan|January 22, 2025
NewsPPCSEO

Shopify Removes Native Support for Google Analytics (UA) & FB tracking – Migration Guide

Shopify recently began sending out warnings of an upcoming forced migration that is affecting many stores.  Once upon a time, installing Google Analytics & Facebook...

Alan LucyAlan Lucy|January 20, 2025
Industry InsightsNewsSEO

Digital Position’s Top SEO Predictions for 2025

SEO is always evolving, and staying ahead of trends is key to seeing success.  As we get rolling into 2025, here are the top trends...

Steve CozzolongoSteve Cozzolongo|January 16, 2025
Industry InsightsNewsPPC

AppLovin for E-Commerce, is this the new Meta?

AppLovin appears to have taken the world by storm, so much so that I seem to be getting questions about it almost daily at this...

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