Within the lifetime of the buying process, there are crucial moments that we identify as opportunities. In these moments, consumers want what they want, when they want it, and they're drawn to brands that deliver on those specific needs.
When someone is exploring or researching, but not necessarily ready to purchase anything yet.
When someone is looking for a local business or considering buying at a local store.
When someone wants help completing a task, or trying something new.
When someone is ready to make a purchase and may need help deciding what to buy or how to buy it.
You may have heard the phrase "content is king". This phrase originally came from an essay by Microsoft founder Bill Gates in 1996 where he described what he believed to be the future of the internet. Many years later, we now know he couldn't have been more correct. Without content, your website will not rank for non-branded search terms, period.
If you have an e-commerce store where many of your pages only have a title and selection of products, you're not doing nearly enough. These days, you need to show why you're an authority on your market. Who are you and why are you qualified? Why should a customer buy your store's products over any other products?
We identify what people are searching for and how many people are searching in your market. We then identify the ideal format for context (text, video, images, etc.). If text, we can even write that content for you.
Our SEO keyword research process is extensive and covers a variety of terms positioned all throughout the sales funnel. We work closely with our clients to define their goals and tailor an SEO content strategy that will enhance their site’s organic visibility.
Planet of the Vapes (POTV) approached us in 2016 looking to take their small online vaporizer store national (and later on international). Their goal was extremely aggressive, but simple - to become the largest retailer of vaporizers in the United States. All in all, we helped them to fully achieve this massive undertaking, and we also oversaw an expansion internationally. This story has been nothing short of absolutely mind-blowing, and to this day we maintain an amazing relationship with POTV.
Position for "vaporizers"
Seller of vaporizers in the US
Organic monthly visits to the website
You see everything we see in real time via our proprietary reporting platform, DataPulse. See organic traffic projections, all your keyword rankings, your personal team with their contact info, and more.
SEO is one of the most undervalued services in Digital Marketing. The ROAS is typically much higher in SEO than other forms of Digital Marketing because the traffic comes without any recurring ad cost. SEO firms like ours have mastered Google's best practices, we monitor trends, and we know what keyword and content opportunities are going to drive long-term success.
Keyword research and content writing services are baked into our SEO packages. We offer an agile service meaning if you needed a lot of upfront keyword research and website copy, we’d be able to complete all that at the beginning before diving into something like technical seo opportunities.
Not unless we're on a revenue share model! We understand that every client has unique needs. For example, should you want to start with more engagement in the beginning of the campaign to address your content and keyword needs, then scale back a bit to stay within budget, we could arrange for that! We would just need 30-day’s notice for the change in arrangement.
Our packages that cater to keyword research and content start at $1,500/mo. unless we agree on a revenue share model together. We provide best-in-class service, so we understand that this might not always integrate with a smaller business budget.
Every client starts with a month-to-month agreement with a 30-day opt out. We don't want you to stay with us because you're contractually obligated to, we want you to stay with us because you want to! The average SEO client remains with Digital Position for 3.5 years (yup), so we're not worried about locking our clients into a long-term deal. Come join our family and we think you won't want to leave.
We didn't like any of the "stock" reporting solutions out there, so we built our own! We use a proprietary software called DataPulse, built from the ground up by our team. You will be able to log into it to see your metrics in real-time. We then typically send a monthly SEO report with an analysis of the metrics, a summary of projects completed the previous month, and the projects for the upcoming month. Then we hop on a monthly call to go through it and prioritize. Custom reporting options and a more frequent cadence of calls are absolutely an option.
Ready to talk about your SEO strategy?Get your custom proposal