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Google Ads Agency
Don't be fooled—managing Google Ads is hard.
Managing Google Ads effectively is a full-time job. Checking the account every day, reallocating budgets, sculpting traffic, testing, utilizing the most up to date tools in each platform - all things your agency should be taking care of for you.
Success Story
Marathon Sports grows to the max with Austen's consolidation on PMax campaigns. 🌲
"I love helping brands enact simple changes that drive long-term growth and this was one of the simplest changes I've ever made, that drove real impact not only on the Google Ads account itself, but their in-store sales."
- For this month, consolidation of 3-4 underperforming PMax campaigns. They wanted to break it out for CO-OP spend, and once a campaign starts getting under 30-50 monthly conversions, it loses that effectiveness.
- Last year, they had over 15-20 PMax/Shopping campaigns going at one time (in October), so we consolidated, and the performance immediately increased.
- In a period when many clients are struggling, they are not! They're on pace to have their highest ROAS this year alongside their most revenue for the past few years, and this is with us taking branded out of the equation, which used to be at least 20% of their monthly revenue.
What sets us apart from other Google Ads agencies?
At Digital Position, we believe that Google Ads management should be a partnership between you and your agency. We'll work with you to understand your business goals and develop a strategy to achieve them. And we'll keep you updated on your progress every step of the way. We're not just interested in managing your campaigns, we're interested in helping you grow your business.
Open line of communication
We believe in open and honest communication. We'll keep you updated on your campaign performance and answer any questions you have along the way.
Daily monitoring
We don't just set it and forget it. We monitor your ads daily to ensure that they're performing at their best.
Experts in our field
We're up-to-date on the latest trends and best practices, and we do this everyday. In 2023 we managed $52 million in ad spend on Google alone.
Certified Google Partner
We're a certified Google Partner, which means we have a higher level of access to support and get the opportunity to beta-test new features.
Proactivity
We're always looking for ways to improve your account. We'll regularly audit your campaigns and make recommendations for optimization.
Focus on testing
We believe that testing is essential for success. We'll test different campaign structures, audiences, match types, bidding, and ad copy to find what works best for your business.
Search Ads
Best for showing up for related search queries.
Shopping Ads
Best for advertising physical products at the bottom of the funnel.
Performance Max
Best for advertising physical products across the full funnel.
Display Ads
Best for remarketing, branding or promotions.
Discovery
Best for introducing your brand to undecided consumers.
Video Ads
Best for visually engaging with consumers.
What can I expect from Digital Position's Google Ads management?
We manage all channels in Google Ad Services.
We'll work with you to understand your goals and develop a strategy to achieve your goals. We'll also monitor your campaigns closely and make adjustments as needed to ensure that you're getting the most out of your investment by helping you hit your business and platform KPIs
We consistently optimize your account.
We're always looking for ways to improve your campaigns and get you better results. We'll regularly test new keywords, feed optimizations, ad types, ad copy, and bidding strategies to find what works best for your business.
We set up a full-funnel Google Ads strategy.
We don't just focus on driving conversions. We also help you build brand awareness and keep market share from your competitors. We'll develop a strategy that reaches your target audience at every stage of the buying journey.
Testimonials
We prioritize our client's growth.
You are missing that key piece of the puzzle—the one that will take your business to the next level. You've tried everything, but nothing seems to work. You're frustrated, and you're not sure what to do next. We get it. We've been there. We've helped hundreds of businesses just like yours and we know what works and what doesn't. We're here to help you succeed.
"Digital Position is an excellent extention of our team. We have worked with them for about a year to scale our business at a profitable level, and have accomplished that time and time again. Unlike many partners, they are always proactive to meet our needs and address any concerns. I highly recommend the Digital Position team!"
Jason Jabaut
Chief Operating Officer at Fleet Feet
"I connected with Digital Position and I wasn't sure exactly what I needed. They saw the opportunity to take our direct-to-consumer website and really just blow it up - it's something that I didn't realize the potential for myself. They went above and beyond to make sure the website, user experience, SEO, and PPC was in top-top shape. They've just done a phenomenal job for us."
Mike Shelley
Founder at Sgt Knots
FAQs
Hiring a Google ads agency like us lets you tap into years of experience and expertise. We're experts in Google ads management and we can optimise your ads to reach the right audience, saving you time and resources. Plus, with our customised strategies, you'll get the most out of your ad budget.
Our contracts are simple and flexible! They're month-to-month, so there's no long-term obligation. We believe in the value of our services, and we love having the chance to prove ourselves again each month (it keeps us sharp 😉).
Our reporting is detailed, transparent, and consistent. On top of monthly strategy calls and reports, we provide you with access to our proprietary software, DataPulse (which consolidates data from all the necessary platforms like Google Ads, Microsoft Ads, Facebook, Instagram, TikTok, Amazon, Pinterest, you name it). You can log in at any time to view real-time metrics and get a better picture of the health of your campaigns.
Absolutely, we don't limit ourselves to Google. We work comprehensively across all platforms, including the Microsoft Ads platform. This allows us to maximize your exposure and reach.
Our Google ads services are custom tailored every time, so the cost would vary based on your specific goals, ad spend, and whether you also require SEO, creative, or other services. Reach out anytime and we'd be happy to walk you through the options!
Google ads is easily the most used advertising platform. It offers immediate visibility to your target audience, and you only pay when your ad is clicked. You can have ads that are browser and device optimized, and view real-time results with our Paid Search analytics. This efficiently drives qualified traffic to your site to increase conversions and growth.
How you do one thing is how you do everything.
It's time for you to feel what a marketing agency with the right priorities can do for you. We're ready when you are. 🚀