PPC Management Agency in North Carolina

Creating explosive PPC growth in North Carolina since 2014.

PPC is where it all began for us. It can make or break a business, and when it's done right, it can be completely life-changing. It will often be driving the majority of your revenue, and it's the fast track to brand-new visitors that are ready to buy your product or service. You need a PPC management agency who knows what they're doing.


We know you're here because:

You can't scale your business.
You're not hitting your KPI goals.
Communication with your current agency sucks.
You're lacking strategy or direction.

Almost every business we speak with is struggling with at least one (and they shouldn't be). It's our initial focus to quickly correct it.


Success Story

Marathon Sports grows to the max with Austen's consolidation on PMax campaigns. 🌲

Austen Wiley

"I love helping brands enact simple changes that drive long-term growth and this was one of the simplest changes I've ever made, that drove real impact not only on the Google Ads account itself, but their in-store sales."

  • For this month, consolidation of 3-4 underperforming PMax campaigns. They wanted to break it out for CO-OP spend, and once a campaign starts getting under 30-50 monthly conversions, it loses that effectiveness.
  • Last year, they had over 15-20 PMax/Shopping campaigns going at one time (in October), so we consolidated, and the performance immediately increased.
  • In a period when many clients are struggling, they are not! They're on pace to have their highest ROAS this year alongside their most revenue for the past few years, and this is with us taking branded out of the equation, which used to be at least 20% of their monthly revenue.
Results:
YOY Spend
86%Up Arrow
YOY ROAS
53%Up Arrow

Why choose Digital Position for your PPC management services?

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Tailored to you, every time.

PPC is home to us, and our bottom line is always the same: increasing your revenue. You can’t do that with cookie-cutter strategies. We’ll look at your accounts, analyze, and test until we find your winning formula. You can’t create real growth overnight, but when it hits, it’s worth every second of effort. You won’t even recognize your accounts when we’re done with them.

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We’ve helped businesses just like yours.

Our strategies are make-to-order every time, but knowing the marketing is still always a huge advantage. We’ve been in the game long enough to know just how to approach your PPC management, and we’re ready to take your accounts to the next level.

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We see the forest.

We operate on MER models to gauge performance across multiple channels. This lets us see the bigger objective: your actual revenue. Not looking at performance in a silo ensures that your paid search, SEO and paid social efforts are seamlessly working together.

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Our contracts are month-to-month.

Every month, we aim to prove ourselves to our clients, again and again. We believe that a quality service, which drives real value, should not need to lock anyone in long-term. The freedom is yours to leave, but we're dedicated to making sure you'll never want to.

The best in the business.

Simply put, agencies are effective because it’s almost always ideal to have more eyes and collective experience on an account. It takes more time and effort for you to manage it in-house than an agency who focuses on these channels exclusively. Our clients have been shocked when what used to take them 10 hours, takes us 2. Time is money, as they say. With our PPC management services, we’ll give you peace of mind knowing that through us, you’re driving as much revenue to your business as possible.

Brian Franzoni profile picture

PPC

Brian Franzoni

PPC Account Lead

Odessa Slauson profile picture

PPC

Odessa Slauson

PPC Support

Kerry Ballard profile picture

PPC

Kerry Ballard

Senior PPC Account Lead

Austen Wiley profile picture

PPC

Austen Wiley

PPC Manager

Kyle O'Neill profile picture

PPC

Kyle O'Neill

PPC Account Lead

Sandra Zupanski profile picture

PPC

Sandra Zupanski

PPC Account Lead

Lana Strejcek profile picture

PPC

Lana Strejcek

PPC Support

Jasmin Goicochea profile picture

PPC

Jasmin Goicochea

PPC Support

John Vickery profile picture

PPC

John Vickery

PPC Account Lead

Anne Turner profile picture

PPC

Anne Turner

PPC Support Supervisor


Testimonials

We prioritize our client's growth.

You are missing that key piece of the puzzle - the one that will take your business to the next level. You've tried everything, but nothing seems to work. You're frustrated, and you're not sure what to do next. We get it. We've been there. We've helped hundreds of businesses just like yours and we know what works and what doesn't. We're here to help you succeed.

Jason Jabaut from Fleet Feet

"Digital Position is an excellent extention of our team. We have worked with them for about a year to scale our business at a profitable level, and have accomplished that time and time again. Unlike many partners, they are always proactive to meet our needs and address any concerns. I highly recommend the Digital Position team!"

Jason Jabaut

Chief Operating Officer at Fleet Feet

Mike Shelley from Sgt Knots

"I connected with Digital Position and I wasn't sure exactly what I needed. They saw the opportunity to take our direct-to-consumer website and really just blow it up - it's something that I didn't realize the potential for myself. They went above and beyond to make sure the website, user experience, SEO, and PPC was in top-top shape. They've just done a phenomenal job for us."

Mike Shelley

Founder at Sgt Knots


We've got you covered across the board.

We’re experts in all varieties of paid search and paid social channels and we're partners with Google, Microsoft, Meta, TikTok—you name it. You can rest assured that you’ll have full coverage across all platforms.

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Paid Search

Paid search marketing started it all—it’s been our bread and butter service since 2014. We’re partnered with both Google and Microsoft so that you can rise through the SERPs on every platform. Rest easy knowing that you’re driving as much revenue to your business as possible.

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Paid Social

As a versatile paid social agency, we’ve partnered with both Meta Ads and TikTok Ads so you have full coverage along all social channels. Learn more about the broad range of services we can provide on the social front—we’re ready when you are.

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Shopping Ads

Transform browsers into buyers. With Google Shopping Ads management, your products are presented front and center, right when users are looking to purchase.

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Display Ads

Visuals can speak louder than words. Google Display Ads elevate your brand presence across the web, capturing audiences with compelling visuals. From browsing to buying, we have you covered.

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Video Ads

At the end of the day, storytelling sells. With Google Video Ads, you can immerse viewers in your brand's narrative and inspire action right then and there.


PPC Management FAQs

Having an agency taking care of this for you eases the time-consuming and intricate task of managing your Google Ads or Amazon Ads accounts. You can rest assured that your ads reach the right audiences without you having to compromise your time. Our dedicated team specializes in updating strategies daily to maximize your ROI.

All of our contracts are month-to-month, no long-term obligations ever. We aim to prove our worth to you month after month, and you can leave any time you want (though we're confident our services will keep you around)!

Our clients get a dedicated Slack channel, monthly reports, and monthly strategy calls. Plus, our exclusive software DataPulse lets you view all your performance metrics in real time.

We have expertise on multiple marketing platforms, such as Google Ads, Microsoft Ads, Amazon Ads, Facebook, Instagram, TikTok, and Pinterest. Wherever you need to be, we got you!

We excel in both spheres - from helping your brand climb the ranks on search engine queries to crafting engaging content for your social media. Whether it's search or social, we have got it covered!

Our pricing plans are customized to fit your specific needs and goals. Book a discovery call with us and we'd be happy to talk more about what would make sense for you and your business!

Pay-Per-Click (PPC) advertising is a model where you pay a fee each time your ad is clicked. It essentially drives traffic to your website, not organically but by buying visits. It's a game changer if done right, and our team at Digital Position are seasoned players!

Your PPC budget should balance between what is financially comfortable for you and what is necessary to gain visibility in your relevant market. Our team can help identify the best strategy without overstretching your budget.

Results from PPC advertising can be seen relatively quickly compared to organic SEO. The timeframe can vary but you may see change in a few weeks. Our priority is to get results while maintaining ad efficiency and cost effectiveness.

While both aim to direct more traffic to your site, PPC is a paid advertising model and offers quicker results. SEO, on the other hand, focuses on improving organic (unpaid) search results which can take a little longer. Both are essential for maximizing your online visibility - that's why we offer services in both!


Meet

We didn't like the reporting options out there, so we built our own! DataPulse allows you to log in and follow along with your performance. Anything that we can see in your accounts? Yeah, you can see it too!

We're an open book, every step of the way.

Every Digital Position client gets full access to a managed DataPulse profile for their business.

  • Precise PPC & SEO Performance Tracking
  • Auto Updating Dashboards
  • Performance Forecasting with Current Month Projections
  • Account Performance Alerts
  • Campaign Optimization Scripts
  • Unlimited Data Retention
  • Year Over Year Performance Comparisons
  • Granular Data Filters
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FAQs

  • Can Adopt A Decentralized or Centralized Model - Each franchise can either own it’s PPC ads apart from the franchisor or a centralized, which allows franchisees to run PPC in the franchisor account.
  • Complexity - WIth an account that has multiple franchisees comes the variety of different KPIs, Budgets and even sometimes multiple ad accounts.
  • Consistently optimizing your accounts in tandem with corporate learnings - Corporate usually has a much larger budget and if we know what has worked with corporate in the past, we can take those learnings over to the Franchise accounts to test by specific locations.

How you do one thing is how you do everything.

It's time for you to feel what a marketing agency with the right priorities can do for you. We're ready when you are. 🚀