Display advertising is a tricky space to compete in and if not managed properly can blow a hole in your budget. At Digital Position, we use a variety of strategies and tactics to meet your goals whether it's to maximize conversions or increase brand awareness. We work closely together with you to determine the best way to measure results, run tests and execute on our findings.
We manage display efforts for our clients in all engines including third-party platforms. We help create the strategy and optimize your ads no matter the format or goal. The client may need to provide assets such as imagery and/or ad copy!
It's important our clients understand the landscape they're advertising in and how to measure results. Often companies are left feeling helpless trying to interpret metrics like the difference between view through conversions and click through conversions. We’ll make sure you know exactly where and how your budget is being spent.
Across our Portfolio, the average client has a customer that visits their website 3 times before leading to a conversion. Display Ads can not only drive some direct conversions, but most importantly they have an effect of increasing conversions for all other channels. Customers are either gently introduced to your brand, or reminded of your brand including the products they may have viewed on your website.